Olivier Roquand

Improov Marketing

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Improov Marketing

Décembre 2016 - Aujourd'hui
Région de Aix-En-Provence, France

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Sales Director

Qwamplify Activation, Groupe QWAMPLIFY

Septembre 2013 - Juillet 2016 (2 ans, 9 mois, )
Aix en Provence

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Key responsibilities : Management of 5 Key Account Managers (5.7 million euros turnover) and directly in charge of the biggest client of the company - Sales strategy determination and implementation - Development and follow-up of annual action plans with turnover objectives - Key Account Managers recruitment and training - Project leader for main projects at a national or international scale - Collecting and sharing information on innovative technology - Accountable for the proposal of new solutions/products thanks to new technologies

Key Account Manager

Qwamplify Activation, Groupe QWAMPLIFY

2008 - Août 2013 (5 ans, 7 mois, )
Région de Aix-En-Provence, France

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Key responsibilities : To source, prospect and secure new business within targeted segments. To maintain and develop relationships with existing customers at the national or international level in a B to B environment - Sell marketing products to a fixed set of accounts, as well as develop new clients to reach turnover objectives - Hunt & develop new business opportunities within the market - Carry out end to end sales activities (develop proposals, present offers, negotiate, and close opportunities) to prospect clients - Close large, complex, long-cycle deals and enterprise license agreements - Build and manage solid business relationships - Take responsibility for the day to day account management - Proactively manage the overall preparation and delivery of regular deliverables

Sales Representative


Février 2004 - Décembre 2007 (3 ans, 9 mois, )
Région de Marseille, France

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Key responsibilities : Manage a large customers portfolio (10 million euros turnover) covering hypermarkets & supermarkets Main customers : Carrefour, Auchan, Leclerc, Casino, Géant, Intermarché, Monoprix - Customer teams business strategies application - Develop local action plans to reach and exceed sales objectives - Win every day on key business drivers : implement innovations & products negotiated for national listings, implement LU merchandising strategies in stores, negotiate quantities and place for promotions as well as for local special operations - Develop and follow-up annual action plans with turnover objectives - Modify and develop planograms for store use - Expertise on all LU brands and their respective categories/markets - Collect and share information on competitors (new product launches, promotional activities…) - Management of one merchandiser


Marketing Strategy Marketing Communications Online Advertising Digital Marketing


ESC Dijon

Sales and Marketing

2000 - 2003

IUT de La Rochelle

Vente, distribution et opérations de marketing, général

1998 - 2000

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